IBERIABANK, the 129-year-old subsidiary of IBERIABANK Corporation, recently joined forces with schools across six states to participate in American Bankers Association’s (ABA), Teach Children to Save Campaign. Over 115 IBERIABANK associates from commercial, retail, senior management, finance, marketing and other departments volunteered to teach 178 classes at elementary, middle and high schools in 24 different markets. Through this initiative, bankers were able to reach over 4,200 students.
Teach Children to Save Day, which occurred on April 29, 2016, is a national effort that encourages bankers to demonstrate their community commitment by teaching young people about the value of saving. By visiting classrooms and youth centers, bankers use their real-world knowledge and professional skills to encourage students to start young and save more. Individual lessons focused on the differences between needs and wants, how to save, reasons to save and where to save.
“Our goal in participating in the Teach Children to Save program was to create a community of lifelong savers by motivating students and instilling positive habits at a young age,” commented Beth Trotter, IBERIABANK Senior Vice President and CRA Officer. “This is the second year that we have participated in this effort. We hope that over time, these lessons will have a positive impact on the next generation.”